In NYC, competition is forcing you to lower your prices…and that stinks! You're not charging customers, clients or patients as much as you want, which isn't fair to you. Thanks to the Internet, the New Economy gives potential customers, clients, and patients in NYC more power now than ever before. Prices for what you charge are very transparent online.
Comparison shopping sites like Groupon and Living Social offer deals for what you sell that often force you to lower your prices. And if you've used these services to find new business, you quickly see that you're dealing with lower-quality customers, clients or patients who never buy from you again…unless you offer than another 50% off deal. Your online reputation in Yelp, Merchant Circle and other online directories can tarnish your business without you knowing it.
The Internet has made it very easy for newcomers to take business away from you. If you don't know how to use the various online advertising sources, and you're still using the Yellow Pages and newspapers to find business, you may even see your profits dropping.
There is a better way and in this guide I'll show you exactly how I've helped NYC business owners transform "WHO" they sell to so they no longer need to compete on price.
In this New Economy, the Internet is where people research a business and decide whether or not to contact you or your nearest competitor. How you handle that first contact and subsequent followup, determines whether you get the new business or not. You must have a system in place to reconnect with every email, phone and website form lead that hits your office.
You want this system to be as automated as possible so you can focus on servicing the needs of current customers, clients or patients. There are very few barriers for others to enter your field. The knowledge to start a business in your field is readily available to anyone online, unless you're in the medical, legal or financial field which requires specialized education and licensing.
NYC is undergoing a major transformation. In my Clinton Hill, Brooklyn neighborhood, scaffolds line every other block. It seems that every inch of the city is being renovated. Money is pouring into the city from all directions. The question is how your business can get more of it. This is what I want to show you in this guide.
- File Size: 1106 KB
- Print Length: 43 pages
- Publication Date: July 14, 2017
- Sold by: Amazon Digital Services LLC
- Language: English
- ASIN: B073YJKHH6
- Text-to-Speech: Enabled
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- Word Wise: Enabled
- Lending: Enabled
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